Own Your Digital Identity
HDR is a Human Digital Asset Bank for Name, Image, Likeness, and Voice. Safeguard identity assets. Govern permissions. License digital human assets. Create evidence-ready records for consent, usage, and ownership.

Own Your Digital Identity
HDR is a Human Digital Asset Bank for Name, Image, Likeness, and Voice. Safeguard identity assets. Govern permissions. License digital human assets. Create evidence-ready records for consent, usage, and ownership.

Own Your Digital Identity
HDR is a Human Digital Asset Bank for Name, Image, Likeness, and Voice. Safeguard identity assets. Govern permissions.

The HDR platform
HDR turns identity assets into rights-ready records for custody, consent, licensing, AI use, and proof.
Custody
Store identity assets with structured records for ownership, consent, metadata, and chain of custody.
Asset upload
Add image, video, audio, document, and related NIL+V files to your custody account.
Identity record
Connect each asset to the person, owner, representative, or organization.
Consent status
Track who approved what, when, and under what scope.
AI-use status
Mark whether AI training, replication, or synthetic use is permitted.
Protect
Set permissions, monitor usage rights, and create evidence if identity assets are misused.
Secure custody
Protect sensitive identity assets in a governed environment.
Permission records
Define approved use, restricted use, and license scope.
Chain of custody
Track access, updates, downloads, approvals, and exports.
Evidence pack
Create records for takedowns, legal review, compliance, and disputes.
Activate
Prepare NIL+V assets for licensing, collaboration, AI use, and governed digital human replication.
Usage permissions
Define approved use across media, platforms, markets, and campaigns.
Licensing readiness
Package assets for brands, studios, schools, and partners.
Authorized parties
Support approved identity records for talent, athletes, creators, and estates.
Rights administration
Structure high-quality capture assets for governed digital human replication.
The HDR platform
HDR turns identity assets into rights-ready records for custody, consent, licensing, AI use, and proof.
Custody
Store identity assets with structured records for ownership, consent, metadata, and chain of custody.
Asset upload
Add image, video, audio, document, and related NIL+V files to your custody account.
Identity record
Connect each asset to the person, owner, representative, or organization.
Consent status
Track who approved what, when, and under what scope.
AI-use status
Mark whether AI training, replication, or synthetic use is permitted.
Protect
Set permissions, monitor usage rights, and create evidence if identity assets are misused.
Secure custody
Protect sensitive identity assets in a governed environment.
Permission records
Define approved use, restricted use, and license scope.
Chain of custody
Track access, updates, downloads, approvals, and exports.
Evidence pack
Create records for takedowns, legal review, compliance, and disputes.
Activate
Prepare NIL+V assets for licensing, collaboration, AI use, and governed digital human replication.
Usage permissions
Define approved use across media, platforms, markets, and campaigns.
Licensing readiness
Package assets for brands, studios, schools, and partners.
Authorized parties
Support approved identity records for talent, athletes, creators, and estates.
Rights administration
Structure high-quality capture assets for governed digital human replication.
The HDR platform
HDR turns identity assets into rights-ready records for custody, consent, licensing, AI use, and proof.
Custody
Store identity assets with structured records for ownership, consent, metadata, and chain of custody.
Asset upload
Add image, video, audio, document, and related NIL+V files to your custody account.
Identity record
Connect each asset to the person, owner, representative, or organization.
Consent status
Track who approved what, when, and under what scope.
AI-use status
Mark whether AI training, replication, or synthetic use is permitted.
Protect
Set permissions, monitor usage rights, and create evidence if identity assets are misused.
Secure custody
Protect sensitive identity assets in a governed environment.
Permission records
Define approved use, restricted use, and license scope.
Chain of custody
Track access, updates, downloads, approvals, and exports.
Evidence pack
Create records for takedowns, legal review, compliance, and disputes.
Activate
Prepare NIL+V assets for licensing, collaboration, AI use, and governed digital human replication.
Usage permissions
Define approved use across media, platforms, markets, and campaigns.
Licensing readiness
Package assets for brands, studios, schools, and partners.
Authorized parties
Support approved identity records for talent, athletes, creators, and estates.
Rights administration
Structure high-quality capture assets for governed digital human replication.
The Proof Layer for Human Identity
AI can copy a face, voice, body, or performance. HDR helps prove what is real, what is owned, and what was authorized.
Structured asset records
Connect each asset to ownership, consent, permissions, and metadata.
Secure custody
Protect sensitive identity assets and control who can access them.
Evidence-ready exports
Create records for legal review, compliance, licensing, and disputes.
Platform roadmap
Expand from custody to licensing, monitoring, verification, and rights administration.
The Proof Layer for Human Identity
AI can copy a face, voice, body, or performance. HDR helps prove what is real, what is owned, and what was authorized.
Structured asset records
Connect each asset to ownership, consent, permissions, and metadata.
Secure custody
Protect sensitive identity assets and control who can access them.
Evidence-ready exports
Create records for legal review, compliance, licensing, and disputes.
Platform roadmap
Expand from custody to licensing, monitoring, verification, and rights administration.
Choose your plan
Start with secure custody. Add licensing, verification, evidence exports, and advanced services as your needs grow.
Monthly custody subscription. Usage fees billed separately.
Silver Custody
Free
/month
For individuals starting secure custody for their NIL+V assets.
Secure asset vault
NIL+V asset records
Consent and usage status
AI-use status fields
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Platinum Custody
$49
/month
For individuals with heavier asset use and more custody activity.
Expanded asset storage
Advanced asset records
Permission and restriction fields
Chain-of-custody log
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Palladium Custody
$79
/month
For commercial users managing higher asset volume, permissions, and evidence-ready records.
Higher asset capacity
Advanced rights and consent records
AI-use status fields
Authorized-party records
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Gold Custody
$99
/month
For teams, agencies, universities, attorneys, and enterprises managing custody for multiple people
Multi-person custody structure
Team access controls
Bulk asset organization
Compliance review fields
Evidence-ready export
Usage billed monthly
Usage fees billed separately
How billing works
Start with monthly custody access. Add usage-based services as your records, assets, and workflows grow.
Monthly custody
Secure access to store and manage identity assets.
Usage-based services
Fees apply for exports, processing, licensing support, verification, and advanced workflows.
Enterprise scope
Custom pricing for teams, institutions, brands, estates, and high-volume needs.
Choose your plan
Start with secure custody. Add licensing, verification, evidence exports, and advanced services as your needs grow.
Monthly custody subscription. Usage fees billed separately.
Silver Custody
Free
/month
For individuals starting secure custody for their NIL+V assets.
Secure asset vault
NIL+V asset records
Consent and usage status
AI-use status fields
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Platinum Custody
$49
/month
For individuals with heavier asset use and more custody activity.
Expanded asset storage
Advanced asset records
Permission and restriction fields
Chain-of-custody log
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Palladium Custody
$79
/month
For commercial users managing higher asset volume, permissions, and evidence-ready records.
Higher asset capacity
Advanced rights and consent records
AI-use status fields
Authorized-party records
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Gold Custody
$99
/month
For teams, agencies, universities, attorneys, and enterprises managing custody for multiple people
Multi-person custody structure
Team access controls
Bulk asset organization
Compliance review fields
Evidence-ready export
Usage billed monthly
Usage fees billed separately
How billing works
Start with monthly custody access. Add usage-based services as your records, assets, and workflows grow.
Monthly custody
Secure access to store and manage identity assets.
Usage-based services
Fees apply for exports, processing, licensing support, verification, and advanced workflows.
Enterprise scope
Custom pricing for teams, institutions, brands, estates, and high-volume needs.
Choose your plan
Start with secure custody. Add licensing, verification, evidence exports, and advanced services as your needs grow.
Monthly custody subscription. Usage fees billed separately.
Silver Custody
Free
/month
For individuals starting secure custody for their NIL+V assets.
Secure asset vault
NIL+V asset records
Consent and usage status
AI-use status fields
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Platinum Custody
$49
/month
For individuals with heavier asset use and more custody activity.
Expanded asset storage
Advanced asset records
Permission and restriction fields
Chain-of-custody log
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Palladium Custody
$79
/month
For commercial users managing higher asset volume, permissions, and evidence-ready records.
Higher asset capacity
Advanced rights and consent records
AI-use status fields
Authorized-party records
Evidence-ready export
Usage billed monthly
Usage fees billed separately
Gold Custody
$99
/month
For teams, agencies, universities, attorneys, and enterprises managing custody for multiple people
Multi-person custody structure
Team access controls
Bulk asset organization
Compliance review fields
Evidence-ready export
Usage billed monthly
Usage fees billed separately
How billing works
Start with monthly custody access. Add usage-based services as your records, assets, and workflows grow.
Monthly custody
Secure access to store and manage identity assets.
Usage-based services
Fees apply for exports, processing, licensing support, verification, and advanced workflows.
Enterprise scope
Custom pricing for teams, institutions, brands, estates, and high-volume needs.
Built by operators across rights, technology, data, and product
HDR is building custody and evidence infrastructure for human
identity assets. Our team brings experience across media, rights,
licensing, cloud systems, AI, data architecture, and product
execution.

Matthew Papish
Founder & CEO
Former Samsung and AOL executive with experience across media, rights, licensing, partnerships, and digital systems. Leads HDR's thesis, fundraising, category development, and rights-market strategy.

Neil Bhay
Fractional CTO
Technology leader with experience building and scaling platforms across cloud, AI, and digital media. Leads HDR's technical architecture and platform execution.

Dr. Natalie Morse
Principal Data Architect
Data scientist with a PhD from Cornell and expertise in AI analytics and systems optimization. Leads HDR's data architecture and machine learning systems.

James McGregor
Principal Product Manager
USAF veteran with experience building products across technology, healthcare, and finance. Leads HDR's product execution and roadmap.
The HDR trust charter
Founded on principles established by Matthew Papish.
Governed by the HDR Trust Charter.
Human identity is becoming easier to copy, model, license, and misuse. HDR was created to protect the truth around a person's identity before that truth is challenged.
Ownership
Your identity belongs to you. Always has. Always will. HDR never claims ownership of your identity assets.
Consent
Every Digital Human begins with first-party approval. Consent is explicit, documented, and verifiable.
Custody
HDR serves as a neutral custodian. We preserve identity. We do not exploit it.
Trust
HDR will never sell customer data to third parties. This commitment is built to outlive every founder, executive, investor, and future owner of the company.
A letter from the founder of HDR
A personal note on identity, proof, and trust.
The HDR trust charter
Founded on principles established by Matthew Papish.
Governed by the HDR Trust Charter.
Human identity is becoming easier to copy, model, license, and misuse. HDR was created to protect the truth around a person's identity before that truth is challenged.
Ownership
Your identity belongs to you. Always has. Always will. HDR never claims ownership of your identity assets.
Consent
Every Digital Human begins with first-party approval. Consent is explicit, documented, and verifiable.
Custody
HDR serves as a neutral custodian. We preserve identity. We do not exploit it.
Trust
HDR will never sell customer data to third parties. This commitment is built to outlive every founder, executive, investor, and future owner of the company.
A letter from the founder of HDR
A personal note on identity, proof, and trust.
The HDR trust charter
Founded on principles established by Matthew Papish.
Governed by the HDR Trust Charter.
Human identity is becoming easier to copy, model, license, and misuse. HDR was created to protect the truth around a person's identity before that truth is challenged.
Ownership
Your identity belongs to you. Always has. Always will. HDR never claims ownership of your identity assets.
Consent
Every Digital Human begins with first-party approval. Consent is explicit, documented, and verifiable.
Custody
HDR serves as a neutral custodian. We preserve identity. We do not exploit it.
Trust
HDR will never sell customer data to third parties. This commitment is built to outlive every founder, executive, investor, and future owner of the company.
A letter from the founder of HDR
A personal note on identity, proof, and trust.
Frequently asked questions
Answers to common questions about HDR custody, NIL+V assets, licensing, pricing, and evidence-ready records.
HDR is a Human Digital Asset Bank for Name, Image, Likeness, and Voice. It helps people and organizations custody identity assets, manage permissions, and create evidence-ready records.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Need more help?
Have questions or need assistance? Our team is here to help!
Frequently asked questions
Answers to common questions about HDR custody, NIL+V assets, licensing, pricing, and evidence-ready records.
HDR is a Human Digital Asset Bank for Name, Image, Likeness, and Voice. It helps people and organizations custody identity assets, manage permissions, and create evidence-ready records.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Need more help?
Have questions or need assistance? Our team is here to help!
Frequently asked questions
Answers to common questions about HDR custody, NIL+V assets, licensing, pricing, and evidence-ready records.
HDR is a Human Digital Asset Bank for Name, Image, Likeness, and Voice. It helps people and organizations custody identity assets, manage permissions, and create evidence-ready records.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Answer coming soon.
Need more help?
Have questions or need assistance? Our team is here to help!